Route leads.
Run your shop.
Own the growth.
Route every lead to the right buyer in about a second. Whatever they pass on is resold in your own branded shop, and you keep 100%.
Built for lead sellers, lead generation agencies and affiliate networks.
Every source in.
One clean delivery out.
Pull leads from ad accounts, lead vendors, affiliates and your own forms. Lead-OS checks, scores and attaches proof to every one, then packages them for your client, delivered the way they work.
Plugged into where your leads come from.
Connect your ad accounts and see the analytics in one place. Know exactly which campaigns and creatives are generating leads that sell.
Search, YouTube and Performance Max leads.
Facebook and Instagram lead form leads.
Instant form leads from TikTok campaigns.
Bing search leads.
Native ad traffic across news and publisher sites.
Leads from your multi-step LeadCapture.io forms.
A lead score with nothing to hide.
Every lead gets a 0–100 AI score on day one. Our scoring model reads seven signals, learns from how your leads actually sell, and connects to leading AI models to sharpen every score.
AI that explains itself
The top three reasons behind every score, in plain words.
Learns from your sales
The model keeps improving from which of your leads actually sell.
You stay in control
Your rules pick buyers and prices. The score never does.
Honest
Missing info is flagged, never guessed.
Bad leads stopped
Fail a connected DNC or litigator check and it never gets a price.
Every way you sell, in one routing engine.
Pick a method per campaign, or mix them in the same buyer list. Pick one to see how it works.
Priority
Buyers are ranked in order of preference. Each lead is offered to the highest-ranked buyer first. If that buyer cannot accept it, the lead moves to the next buyer in the ranking.
Every buyer full? Try a sister campaign first.
Add another campaign to the end of your buyer list. When this campaign's buyers are all at their limit, the lead goes there and runs through that campaign's own rules from the top. Nothing is skipped. Only if it still doesn't sell does it go to your shop.
- Campaign AAll buyers at their daily limit
- Campaign BCould sell for $40
- Your shopInstead of $12 at the floor
Example data
Get paid for the leads nobody bought.
Every lead business has leads that don't sell the first time. Lead-OS gives each one a second chance to earn, in a shop that carries your name. It's also the one revenue line that doesn't depend on any single client.
leads gets turned down by every buyer on your list.
You still paid for every one of them. And about two thirds of those turn-downs have nothing to do with the lead itself: the buyer was full for the day, didn't cover that state, or was outside their hours. Most vendors write those leads off. With Lead-OS, they go to your own shop in about a tenth of a second.
- Lead comes inYou paid $16 for it
- Every buyer passesFull, wrong state, after hours
- Written offEarns $0
- Lead comes inYou paid $16 for it
- Every buyer passesFull, wrong state, after hours
- Listed in your shopAutomatically, in about 0.1s
- Sold for $24Paid straight to you
How it works
-
1
It lists itself
Every buyer passed? It's in your shop in about 0.1s. No uploads.
ScorePriceAgeContact rules -
2
Your buyers browse
Each buyer only sees leads they qualify for. One at a time or in packages.
Lead typeStateConsent -
3
You get paid
Charged on your own processor before delivery. It settles straight to you.
Your processor0% to Lead-OS
Your brand. Not ours.
Every buyer and every source gets their own portal. It carries your name. Lead-OS never appears.
Branding
Set it once. Every portal looks like yours, not ours.
What your clients see
The same branding, on every client portal.
Every client gets this same portal. Your domain, your name, your colour, your email address. Lead-OS appears nowhere: not on screen, not in the page source, not in the email headers.
Example data
Stop running your lead business on a patchwork of tools and a spreadsheet.
Most lead businesses route in one tool, track consent in a spreadsheet, and throw away the leads nobody bought. Lead-OS runs it all in one place, and connects it.
Switching is the hard part. We'll do it with you.
The first 30 people to join the waitlist get white-glove setup before launch. We move your campaigns, buyers and forms over with you and test everything before a single live lead moves. Your leads keep selling the whole time, so there's no lost revenue while you switch.
New to lead shops?
Quick answers on how your shop works.
What is a lead shop?
A private store where the buyers in your network can buy leads. On Lead-OS it's stocked automatically with the leads your regular buyers passed on, so leads you already paid for still earn money.
Is it a shared pool with other vendors?
No. It's your own shop, for your own buyers, under your own brand. Your buyers see your name. Lead-OS never appears.
Does Lead-OS take a cut?
No. You pay one monthly plan. Shop sales are paid through your own payment processor, and we take 0%.